Castrol

For the Castrol Bikers Club Activity, we undertook a comprehensive management approach with a focus on engagement and content generation.

Content Creation

Captured the entire event through professional photography and videography, focusing on key moments such as ride preparations, on-the-road action, interactions between bikers, and the overall atmosphere.

The aim was to highlight the passion of bikers and the energy of the event, creating compelling visual content.

Developed a social media strategy, posting dynamic content from the event across various platforms (Instagram, Facebook, Twitter).

The posts included videos, highlights, behind-the-scenes snippets, and user-generated content to keep the audience engaged.

Created tailored content such as rider profiles, tips from the road, and bike maintenance advice to enhance relevance to the target audience.

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